“That High Up Who Wouldn’t Need A Diaper?”

“That High Up Who Wouldn’t Need A Diaper?”

If you’ve spent any time watching TV in the past few months the chances are pretty good you’ve seen this commercial:

[youtube=http://www.youtube.com/watch?v=VE4bcq8Plzk]

That would be Katie Brown and Alex Honnold climbing Ancient Art near Moab, UT.  Compared to the things we’re used to seeing Honnold doing this is pretty tame, but what about the general public?  What do they think when they see two people rock climbing?  Well, apparently at least two words:  IMMINENT DEATH.  Watch:

Update:  If you’re curious about how this commercial was cast, check out this post from Beth Rodden detailing the casting process (she was up for the commercial as well).

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29 Responses to “That High Up Who Wouldn’t Need A Diaper?”

  1. Scott Strong January 10, 2012 at 6:44 am #

    Jeanne Moos pieces are always of the best quality and incredibly informative.

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  2. Aaron Schneider January 10, 2012 at 7:35 am #

    Narc, this is humor I needed on this Tuesday morning.  I didn’t even give this commercial a second thought when I saw it.  Alex Honnold with a rope, what?  I love entertainment by the ignorance of the masses (even when I’m not exempt from the masses myself).

    Oh, and I’ll agree, Brown is a good lookin’ girl.

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  3. lmfao January 10, 2012 at 7:45 am #

    No offense to the band or Katie and Alex but I have to mute the TV every time this comes on. I love watching the video but that song just just burns my ears.

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    • Narc January 10, 2012 at 7:48 am #

      I’m more confused than ever about the song. I now know the words, but was that a guy singing??

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      • Mikayla March 12, 2012 at 2:08 am #

        Nope, that’s a woman singing.

        It’s an artist that goes by the name L.P. (born Laura Pergolizzi). She’s an American pop/rock singer and songwriter.

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    • Colin January 10, 2012 at 8:18 am #

      +1 that song is godawful. 

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    • mh January 10, 2012 at 10:56 am #

      “Somebody LOVES po-ta-tooooooes”

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  4. TheDanDan January 10, 2012 at 8:42 am #

    Pretty much just confirms that people are idiots.

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    • naDnaDehT January 10, 2012 at 9:20 am #

      If you’re just now confirming that people are idiots, you might just be “people” too.

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      • TheDanDan January 10, 2012 at 6:50 pm #

        Things can be confirmed more than once, people.

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  5. Thomas Simpson January 10, 2012 at 11:09 am #

    I almost feel insulted by the CNN report.

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  6. Ian January 10, 2012 at 11:17 am #

    When I first saw the ad, my thought was “what shoes did she buy?” and now I’m wondering what the grade of the climb was; imminent death? not so much

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    • lstefurak January 10, 2012 at 12:54 pm #

      It just reminds me that I “need” to get some Super Mocs….

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      • Narc January 10, 2012 at 12:55 pm #

        Yes. NEED.

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  7. Adam January 10, 2012 at 11:22 am #

    I saw the commercial and didn’t think a thing, except… dang I need to get back to Moab. Didn’t even notice it was Katie or Alex. I didn’t even assume the producers would go out and pay world class climbers to do a climb that almost anyone with a half years experience could do. I didn’t think anything about the song either…

    Even now all I see is a classic tower climb and all I think is, “when will I get back to Moab?”

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  8. Jonathan January 10, 2012 at 11:41 am #

    I imagine the offended viewer’s eyes fixed on a huge flat-screen (his portal to reality) and clutching tightly to the arms of his lay-z-boy. It’s amazing to me that CNN would pick this up as news – seems more like E! TV material 🙂

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  9. Cadaverchris January 10, 2012 at 12:06 pm #

    it’s saying something that “world class climbers” are as affordable as an actor with a special talent.  our sport is still young…

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    • Narc January 10, 2012 at 12:12 pm #

      I thought the same thing when I saw it as well. I’d be curious to know more about how/why they chose the people they did.

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      • lstefurak January 10, 2012 at 12:55 pm #

        Supposedly they (alex and katie) had the best chemistry of the group… I think its nice that they had real climbers. Put some money back into the sport.

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  10. Cadaverchris January 10, 2012 at 12:08 pm #

    also, no one recognozes Honnold in this commercial because of that skinny green thing…. was this a PR team mistake? or did he just need to put food on the table?

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  11. kraj January 10, 2012 at 2:04 pm #

    It’s a little weird to have the line “somebody left the gate open” in a climbing commercial. Having a gate open in climbing seems sketch.

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    • Cadaverchris January 10, 2012 at 2:24 pm #

      excepting the Access Fund’s logo of course

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  12. crimpy January 10, 2012 at 3:42 pm #

    reminds me that climbing will never be as mainstream as lets say skateboarding has become….amen!

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    • TheDanDan January 10, 2012 at 6:55 pm #

      What do you base this on? I would guess that way more people climb than skateboard, and they are are both used in commercials that make actual practitioners of the activity cringe.

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  13. crimpy January 11, 2012 at 8:09 am #

    i have never seen a tv personality doubt the reality of what a skater does.

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  14. Landstrykar January 11, 2012 at 9:29 am #

    Note that in addition to two famous climbers, they also paid a voice actress for the overdub. Bonus question: does Alex Honnold have a credit card of any kind? 

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  15. CN January 12, 2012 at 7:18 am #

    can i just say that ever since i was like 13 ive wanted to marry katie brown, anyone else?

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Trackbacks/Pingbacks

  1. Top 10′s for Tuesday the 10th « Chasing Whippoorwills - January 10, 2012

    […] so it’s really fun to see people’s reactions to things. IMMINENT DEATH for instance wasn’t actually what I was thinking. Vertigo, maybe, but not IMMINENT DEATH. […]