Interesting Developments At Mad Rock

Posted February 8, 2010 at 7:36 am · Comments { 11 } ·

Check out this post at Deadpoint Magazine as they try to piece together the latest developments at climbing gear maker Mad Rock.

Posted In: Asides, Industry
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11 Responses to Interesting Developments At Mad Rock

  1. peter b February 8, 2010 at 8:43 am #

    Why does DPM not assign bylines for these pieces? I personally don’t care whether Mad Rock goes under, starts making car parts, moves to Vietnam or the moon. But I find it strange that DPM does not list an author for this article.

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  2. jon G. February 8, 2010 at 3:01 pm #

    Agreed Peter. Who is writing this?

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  3. gregory February 8, 2010 at 3:17 pm #

    personally i feel like news reports of these types leave me not interested in checking deadpoint out again. lets have a lil solidarity for our industry. since magazines like climbing and rock ice have started to bore the shit out of me Dead Point started to fill my climbing magazine desires but as of lately im just not interested.

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  4. Egghead February 8, 2010 at 8:42 pm #

    It was really hard to follow IMO. Maybe I just wasn’t paying close enough attention. Probably that.

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  5. Loki February 9, 2010 at 10:12 am #

    Interesting article about the always entertaining Joe Garland. Odd that the only comments relate to the author’s ID and not the substance of the piece. PB, you don’t care what Mad Rock does? G, you’re not interested in industry news? Consider not reading an article about Mad Rock and the industry rather than slamming it. Nice reporting by DP and thanks to the Narc for posting.

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  6. jon G. February 9, 2010 at 10:20 am #

    I just wanted to know who wrote it. I love a good dose of industry gossip.

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  7. DPM February 9, 2010 at 6:13 pm #

    It is interesting that this is such a big issue. Most of you that wrote responses on our site remained anonymous, so it seems fair that the author should be able to do this as well. For full disclosure though, I wrote the piece. Most of you may not know but DPM is a one man operation much like CNarc. We do have paid contributors, but a lot of our online content comes from one source… me. Feel free to send hate mail to matt@deadpointmag.com.
    Cheers,
    Matt Stark

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  8. peter b February 10, 2010 at 1:24 pm #

    More about this at my blog but a quick point re: anonymity of comments at DPM. Stories entitled “Rumors, Speculation, etc.” without a named author just might be more likely to attract that kind of comment. Comparing comment writers to reporters of news implies equivalency in terms of responsibilities and perspective.

    FWIW, Matt there is the potential for genuinely innovative journalism in this kind of story. If it is authoritatively sourced and presents genuine evidence that tells an important story, people will want to read about it. That’s why I was disappointed about the item on OR. Name names, cite sources. That’s being unruly.

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  9. DPM February 10, 2010 at 6:24 pm #

    Good point Peter, and your suggestion is noted.

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  10. Mad Rock Climbing February 22, 2010 at 11:32 am #

    PRESS RELEASE
    FOR IMMEDIATE RELEASE

    Mad Rock Sheds Some Weight and Passes Savings on to Customers

    Santa Fe Springs, CA February 5, 2010: Mad Rock is pleased to announce Kenny Suh,
    who has been with Mad Rock since 2007, as head of the company’s global sales and marketing team. Joseph Garland, a contracted sales rep with Mad Rock, announced his departure early January. Mad Rock’s sole owner and president Young Chu assures his customers that operations will resume as normal. “Our in-house staff as well as the US and International sales team is excited about the changes and look forward to an even better 2010.”
    Factory

    Mad Rock Climbing is happy to announce that the move from China to Vietnam was a
    success. “Even though the transition was difficult, it was a necessary move in the face of overwhelming price increases in China. We will be able to pass on savings to the dealers and consumers while maintaining quality and innovation, which has been the cornerstone of Mad Rock’s philosophy.”

    Customer Alert!

    Santa Fe Springs, CA February 15, 2010: Mad Rock Climbing is issuing a customer alert for Climb X products. Climb X products are an imitation made with the intention to deceive the consumer into believing it to be genuine Mad Rock products. Mad Rock and its parent company Nelson Sports Inc. has no affiliation with Climb X or its products, which violates numerous patent and copyright laws. We encourage any customers who have been approached by Climb X to contact us immediately.

    Contact:
    Kenny Suh
    Kenny@Madrockclimbing.com
    800.959.5792

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  11. Stephanie June 24, 2010 at 4:06 pm #

    I am in the industry and very much appreciate articles like these. Retailers are kept in the dark quite a bit unless it’s good PR. Great to see that research is being done to shed some light on the “hiccups” that buyers, retailers and customers alike experience.

    Thank You! Keep these kinds of articles coming!

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